Uncle Bob’s Butter Country Scales Fulfillment with National Retailers Using Cleo’s WebEDI Portal

INTRODUCTION

Uncle Bob’s Butter Country is a small, family-owned business. Inspirited by a love for quality ingredients and a passion for traditional craftsmanship, Uncle Bob embarked on a journey to introduce everyone to buttermilk syrup. With each batch meticulously cooked to perfection, Uncle Bob’s Butter Country offers a range of cream-based pancake syrups, from original buttermilk syrup to innovative and creative flavored varieties.

BUSINESS NEEDS

As the brand gained popularity, the company set its sights on national expansion. But with larger retail partnerships came new operational complexities, particularly around EDI compliance and fulfillment. To achieve sustainable growth, Uncle Bob’s needed a cost-effective, scalable EDI solution that could streamline communication, comply with national retailers EDI requirements, and centralize operations onto a single, easy-to-use platform.

IT CHALLENGES

Entering the national retail and grocery landscape required Uncle Bob’s Butter Country to:

• Meet strict EDI requirements from large retailers

• Manage order processing, invoicing, and fulfillment on a single platform

• Avoid costly errors or delays due to manual processes

• Find an affordable solution that could grow alongside the business

THE SOLUTION

Uncle Bob's Butter Country chose Cleo's WebEDI Portal, a cloud-based EDI Solution, to automate order processing and fulfillment workflows.

Jason Smith, Manager at Uncle Bob’s Butter Country says, “My small family-owned company has partnered with Cleo since 2021, ever since we started selling our product to national retailers. Cleo's WebEDI Portal is a hassle-free, inexpensive way to get on the same platform as the huge companies. We can receive purchase orders and send invoices with a click, and accommodate other necessary communications. There are other vendors out there that do the same thing, of course, but the reason why we stay with Cleo is their amazing customer service from both the account management and tech teams. We can get a real person on the phone when we need it, and they have always been helpful and efficient. The low cost and remarkable customer care makes them the best value in EDI.”

RESULTS

Platform Consolidation

Instead of managing multiple systems, Uncle Bob’s Butter Country now performs everything from receiving purchase orders to fulfilling orders with a centralized, user-friendly interface for streamlined fulfillment.

Efficient Communication

Cleo's WebEDI Portal enables seamless data exchanges with major retailers, ensuring orders, invoices, and shipping updates are processed quickly and accurately, minimizing errors and delays— ultimately strengthening business relationships.

Cost-Effect Solution

Cleo's WebEDI Portal provides the same capabilities as larger enterprise solutions at a fraction of the cost, making it ideal for small and medium-sized businesses.

Exceptional Support

With Cleo’s 24/7, 365 global support team, Uncle Bob’s Butter Country has direct access to expert assistance whenever it’s needed.

Since using Cleo's WebEDI Portal, Uncle Bob’s Butter Country has been able to focus on what matters most, crafting their signature syrups and getting them in the hands of consumers across the United States. Now that’s pretty sweet.

ABOUT CLEO'S WEBEDI PORTAL

Cleo’s WebEDI Portal is your key to retail compliance, growth, and scale. This innovative and easyto-use Web EDI solution is designed to help suppliers manage order fulfillment efficiently while staying compliant with retailer EDI mandates. The WebEDI Portal bridges the gap between small-to-midsize suppliers and large retailers by offering scalable packages tailored for businesses at each stage of growth, from supporting your first EDI connection to the first need to support EDI, to managing multiple retail partners and increasing order volumes.

ABOUT CLEO

Cleo is an ecosystem integration software company focused on business outcomes, ensuring each customer’s potential is realized by delivering solutions that make it easy to discover and create value through the movement and integration of B2B enterprise data. Cleo gives customers strategic, “outside-in” visibility into the critical end-to-end business flows happening across their ecosystems of partners and customers, marketplaces, and internal cloud and on-premise applications. Our solutions empower teams to drive business agility, accelerate onboarding, facilitate the modernization of key business processes, and capture new revenue streams by reimagining and remastering their digital ecosystem through robust application, B2B, and data integration technologies.