Episode 5

Why is EDI important in eCommerce?

Guest: Rich Baker/Director of IT at Minnetonka Moccasin Company. Rich Baker, Director of IT at Minnetonka Moccasin Company walks us through how Minnetonka is evolving within the changing retail landscape, its relationships with big-box retailers, and how eCommerce has been an incredible driver of growth. Rich explains how upgrading their EDI enabled Minnetonka to grow their business and why they chose to modernize EDI prior to an ERP migration.
Episode 5: Why is EDI important in eCommerce?



Season One:


The Integration Chronicles

Cleo’s Tushar Patel and Frank Kenney bring you The Integration Chronicles: the only podcast focused on ecosystem integration. Ecosystem integration is the modern, innovative way to extend and augment B2B integration. Each episode will feature industry leaders and integration experts who discuss relevant integration topics, with a specific focus on the supply chain. You'll learn how to grow your business faster, pick up best practices for scaling your organization, and discover new ways to drive operational efficiencies.


With decades of analyst and integration industry experience, Frank Kenney is a fountain of knowledge on all things tech.

Frank Kenney

Director of Sales Enablement